The Global Marketing

In this next installment of my keys to success series, I want to touch on three more keys to success which are establishing a routine, understanding buyer psychology and doing market research. These are just as critical as any other for having success online.

Establishing a routine may be one of the hardest things for a marketer to do even though it should be one of the easiest. This really comes down to how disciplined a person you are. Personally, I get up every morning at 7 AM and get right to work, even before I have breakfast, which I eat while I work. I have everything typed up in a spreadsheet as far as what I have to do for the day. As i complete each item, I cross it off and move on to the next item. I do this until all the items for the day are completed. This is not something I even have to think about anymore. After establishing this routine now for over 4 years, it just comes naturally. This is one of the main reasons I am earning a five figure a month income.

\"market Research\"

Understanding buyer psychology is critical to being able to make sales. If you don't understand why a person wants something, you can't sell to them. This is one of the areas where expert copywriters are king. They know all the hot buttons to push when it comes to selling to their target market because they know what makes people tick. While I can't give you a complete course on buyer psychology in an article, I can tell you that the main reason that people buy things is to relieve pain or to make themselves feel better. We don't buy things because we need them. We buy things because they solve some kind of a problem and make us feel better because of it. If your product or service can tap into this, then you're ahead of the game.

Finally, there is market research. This is so important because without it you won't even know if there is a demand for your product or not. Doing market research is time consuming, but it's not hard. The best way to do market research is to go to forums in the niche you're targeting and see what people are looking for. This way you can tell if the product you are selling, or thinking of creating, actually has a market. Also, look on the Internet and see if products like yours are already being sold. If so, then there is a good chance that the market exists.

Establishing a routine, understanding buyer psychology and doing market research are three keys to having success on the Internet with your business.

To YOUR Success,

Steven Wagenheim

Tired of busting your behind for peanuts online? Go to my web site and find out how I earn a monthly income that exceeds 5 figures and how I can help YOU do the same. Get your free report at http://www.mysecretarticles.com/report.html

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Today we are inundated with tons of information about the economy, stocks, government agencies and foreign governments. They show us charts and graphs of the increase/decrease in oil production over the last 5 years, the amount of maple syrup produced in Vermont for the past century, the time it takes to bounce a signal off the moon and all kinds of other nonsense that we can live without. The talking heads on the investment programs, both radio and TV, tell us how this is going to affect the price of certain stocks and the market in general. Well, maybe.

When you step back to get a better view of the market because the trees are in the way you really get a different view. No matter what stock or mutual fund you own there is one important factor that is causing all of them to change. It is the mass thinking of all the people who own equities of any type. The stock market is a reflection of this mass thinking and causes changes in human behavior. This mass thinking does not necessarily reflect what the economy is doing at any specific moment.

Market

Take the euphoria of stock buyers at the end of 1999 and the beginning of 2000. All the mass psychology was bullish and everyone knew the market was going to go higher. The economy knew better and stocks headed down. The market was a reflection of what we could not see.

Currently many people are becoming bearish and think the market is headed lower, but no one really knows until after the fact. It is dangerous to be either bullish or bearish at this moment. So what is the best course of action when you are not sure of what to do with your money? Keep in mind that protection of your capital, especially your retirement money, is a prime consideration. If you own a stock now that has been going up you don't want to sell it, but you can protect yourself against loss and lock in profit by placing an Open Stop-Loss Order with your broker. Keep moving the stop up as the stock goes higher.

If you have a stock or fund that is going down you must either sell out or place an order to get out if it goes down further. Usually 10% is about right. If your stock is place your stop at .

If the mass psychology becomes too negative it can cause massive selling and even the best equities get flushed. All boats go down when the tides goes out. If you do not have a loss limit in place at all times you will lose your investment capital. The example of this was what happened when the World Trade Center was destroyed. Selling was caused by mass psychology and had little to do with valuation.

It is a herd instinct and you don't want to be led to slaughter will all the other dumb animals. Protect your money. Put in a stop today.

Al Thomas' book, "If It Doesn't Go Up, Don't Buy It!" has helped thousands of people make money and keep their profits with his simple 2-step method. Read the first chapter at http://www.mutualfundmagic.com and discover why he's the man that Wall Street does not want you to know.

Copyright 2005

al@mutualfundstrategy.com; 1-888-345-7870

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